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In-house Marketing Teams

Trapica Content Team

Top Social Media Management Tools for Marketers in 2024

Check out some of the best social media management tools for marketers in 2021.

Marketing Guides
|
Feb 25, 2020
3 min read

Trapica Content Team

Using Behavioral Targeting on Facebook to Your Advantage

Rather than attempting to find a new audience for your brand/products, behavioral targeting is about delivering ads to those who have shown an interest in your brand or niche. How can you expect to get a good ROI if the ad doesn’t go to the right people? With behavioral targeting, the idea is to reach out to multiple small audiences rather than one large one. Learn the benefits of choosing this technique in our guide.

Marketing Guides
|
Feb 25, 2020
4 min read

Trapica Content Team

What Role Does AI Marketing Play in our Data-Driven World?

It’s natural to feel overwhelmed by the sheer amount of data available these days, but there is a solution - AI. AI organizes and analyzes data far better than human capability alone. It offers real-time insights and suggestions which you can implement immediately. When you assign AI to your data analysis tasks, your team will have more time to focus on larger aspects of your business.

Marketing Guides
|
Feb 25, 2020
4 min read